One innovator, Avanca, launched a funding campaign for ‘Ockel Sirius B pocket PC’. After getting a personalized NewsWatch TV interview, their campaign received more funding than their original goals. There were significant advantages of working with NewsWatch TV. According to the CMO, they enjoyed working together and the way that their products’ message was communicated. The straightforward and fun approach helped Avanca get the visual appeal and facetime with consumers who believed in the technology and were interested in seeing it progress. Avanca’s CMO also noted the professionalism and high quality content that NewsWatch TV was able to create around their interview.
NewsWatch TV Reviews provides televised content as well as distribution around the country. From television to online media outlets, Avanca was able to get the exposure they needed to succeed in their crowdfunding campaign. It also helped create an understanding about their product and services for the future.