Fabletics athletic wear is all about empowering women to be the very best version of themselves that they possibly can be. It is about being strong and feeling confident as a woman, no matter what size or shape, every woman should feel beautiful in their skin.
Fabletics was founded in 2013 and has always been an athleisure brand that is fashion-forward, created to be whole and invested. Who would have thought that this little start up company would be going so strong now.
Kate Hudson has been such a hands on person since the beginning. She went into the reverse showroom with fabletics as an attempt to take advantage of the online marketing experience. It may be hard to imagine some celebrities using the products they endorse, however, it is not too hard to imagine Kate Hudson wearing her athletic gear and hanging out with her children in the park. She is an excellent endorser for her products.
If Kate does not believe in a product through to the core, she is not going to endorse it. Their goal is to make the very best product available in the industry for half the price. The first $300k in orders had to be trashed due to poor quality, we want to guarantee quality in our product.
Within 18 months Fabletics had a top rating with the Better Business Bureau, due to their upgrade in the customer service department and the newly implemented data system. This upgrade was due to their newly implemented system. Due to Fabletics commitment to customer service, the company had a triple-digit growth margin in 2014, and a 43% growth in 2015 and 2016. The are expected to gross $250 million in sales in 2017.
Kate Hudson states she is proud of what she has done with Fabletics as a business, however, she wants it to be remembered that she is still an actor through and through. She states she will continue with her work as a businesswoman, but being an artist is where her heart will always lie.
Be sure to take the Fabletics life style quiz today, to see what fabletics style best fits your workout/lifestyle activity. Fabletics has sizes to fir all women, even plus sizes. We do not discriminate, if you are a woman, you deserve to look and feel your best.